Marco is founder of abbi insights, a new innovative data tech company. abbi develops mobile solutions to help organizations to better connect with their audience. Before starting his own company Marco was commercial director and global industry head at GfK, one of world’s largest market research companies. In this role he helped big global brands like Ikea, Adidas, Levi’s and Samsonite to improve the omnichannel customer journey. Marco is also a frequently asked speaker and moderator at congresses, sharing future oriented perspectives on digital transformation and changing consumer behaviour.
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